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Minimum Profitable Price Calculator

Find the lowest price that still covers your cost, fees, and desired profit — so you never quote a number below break-even.

Enter every amount in the same currency. This selector only changes the symbol shown — it does not convert exchange rates.

If set, this overrides desired profit amount.

Minimum profitable price

$21.44

Moderate Profit Potential

Suggested rounded price

$21.99

Round up to leave a small buffer

Estimated fees at that price

$2.44

Net profit / margin

$5.00 · 23.3%

At $21.44, you keep $5.00 after $16.44 in costs and fees. Anything below this is a break-even or a loss.

Short example

$8.00 cost + $1.00 packaging + $5.00 shipping + $0.30 fixed fee + $5.00 desired profit, at 10% fees, needs a minimum price of ~$21.44.

All calculations are estimates based on average platform fees. Real profits may vary depending on category, ads, and shipping.

Free worksheet for your next step

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How to use this calculator

  1. Enter your numbers in each field above — the calculator updates instantly as you type, so there's nothing to submit.
  2. Use your real figures when you have them, or sensible estimates while you're planning. If a field doesn't apply, leave it at zero.
  3. Compare the results, then change one input at a time to see how each lever (price, cost, fees, volume) moves the outcome.

Formula

Minimum price = (Cost + Packaging + Shipping + Fixed fee + Desired profit) ÷ (1 − Fee%). For a target margin, replace desired profit and divide by (1 − Fee% − Margin%).

Worked example

$8 cost, $1 packaging, $5 shipping, 10% fee, $0.30 fixed, $5 desired profit.

  1. Base = 8 + 1 + 5 = $14
  2. Numerator = 14 + 0.30 + 5 = $19.30
  3. Min price = 19.30 ÷ 0.90 ≈ $21.44

Answer: ≈ $21.44 minimum price

How it works

This formula flips the profit equation to solve for price. Because fees are a percentage of price, you can't just add profit on top — you have to gross up the number so the fee still leaves your target intact.

How to interpret your results

  • Dollar values are shown per sale, per order, or per item unless a result is explicitly labelled monthly, weekly, or daily.
  • Percentages (margin, ROI, conversion rate) are easier to compare across products and price points than raw dollars — use them when you benchmark.
  • A positive result means you're ahead after the costs and fees you entered. A negative result means the current numbers don't work — change a lever (raise price, cut a cost, lower ad spend) and recalculate.
  • Treat the output as a planning estimate, not a guarantee. Fees, taxes, and conversion rates shift over time — re-run the numbers whenever a key input changes.

Common mistakes

  • Adding profit before the fee — the fee then eats into it.
  • Setting Fee% + Margin% at or above 100% (no price can hit that).
  • Forgetting the fixed transaction fee on small orders.

Related Guides

Go deeper with plain-English guides on the same topic.

FAQ

Which should I use — profit amount or margin?
Margin scales with price and is better for pricing tiers. Profit amount is simpler for one-off items.
Can I round up the price?
Yes — always round up a cent or two. The rounded price is shown as 'suggested rounded price'.

Why trust this calculator?

This tool uses standard mathematical formulas and commonly accepted calculation methods, shown openly in the Formula section above so you can verify the math yourself. Results are estimates based on the information you enter and do not account for every individual circumstance. For important financial, tax, legal, medical, or business decisions, please double-check with a qualified professional before acting on the numbers.

Keep going

One calculator rarely tells the full story. Pair this one with a related tool below to pressure-test your numbers from a different angle, or browse Selling & Business Calculators for more in the same category.

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