Digital Product Profit Calculator
Profit and break-even math for digital products — ebooks, templates, printables, presets, Notion docs, and mini courses.
- Free calculator
- Instant estimate
- No signup needed
- Beginner friendly
Enter every amount in the same currency. This selector only changes the symbol shown — it does not convert exchange rates.
Profit per sale
$17.17
Break-even sales
30
Recoups creation + ads
Monthly profit
$1,173.20
After ads
First-month ROI
175%
vs. creation + ads
All calculations are estimates based on average platform fees. Real profits may vary depending on category, ads, and shipping.
Free worksheet for your next step
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How to use this calculator
- Enter your numbers in each field above — the calculator updates instantly as you type, so there's nothing to submit.
- Use your real figures when you have them, or sensible estimates while you're planning. If a field doesn't apply, leave it at zero.
- Compare the results, then change one input at a time to see how each lever (price, cost, fees, volume) moves the outcome.
Formula
Fee/sale = Price × Marketplace% + Payment fee · Profit/sale = Price − Fee/sale · Break-even sales = (Creation + Ads) ÷ Profit/sale · Monthly profit = Sales × Profit/sale − Ads
Worked example
$19 price, 6.5% marketplace + $0.60 payment, $200 ads, $300 creation, 80 sales.
- Fee/sale = 1.24 + 0.60 = $1.84
- Profit/sale = $17.16
- Break-even = 500 ÷ 17.16 ≈ 30 sales
- Monthly profit = 80 × 17.16 − 200 = $1,173
Answer: Break-even at ~30 sales, $1,173 monthly profit
How it works
Digital products look near-100% margin until you account for creation time, ads, and payment fees. Break-even sales is the honest KPI — everything above it is real profit.
How to interpret your results
- Dollar values are shown per sale, per order, or per item unless a result is explicitly labelled monthly, weekly, or daily.
- Percentages (margin, ROI, conversion rate) are easier to compare across products and price points than raw dollars — use them when you benchmark.
- A positive result means you're ahead after the costs and fees you entered. A negative result means the current numbers don't work — change a lever (raise price, cut a cost, lower ad spend) and recalculate.
- Treat the output as a planning estimate, not a guarantee. Fees, taxes, and conversion rates shift over time — re-run the numbers whenever a key input changes.
Common mistakes
- Treating creation cost as free because it was 'your time'.
- Ignoring payment processor fees on low-price products.
- Assuming ads keep working at the same CPA as they scale.
Related Guides
Go deeper with plain-English guides on the same topic.
What Is a Good Profit Margin?
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FAQ
- Where does creation cost come from?
- Include design software, contractors, stock assets, and your own time at a rate you'd pay someone else.
- Should I split ads and creation?
- Yes — creation is a one-time hit; ads recur. This tool amortizes creation into break-even sales and treats ads as monthly.
Why trust this calculator?
This tool uses standard mathematical formulas and commonly accepted calculation methods, shown openly in the Formula section above so you can verify the math yourself. Results are estimates based on the information you enter and do not account for every individual circumstance. For important financial, tax, legal, medical, or business decisions, please double-check with a qualified professional before acting on the numbers.
Keep going
One calculator rarely tells the full story. Pair this one with a related tool below to pressure-test your numbers from a different angle, or browse Selling & Business Calculators for more in the same category.
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