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Redbubble Sales Goal Calculator

Set a net monthly Redbubble earnings goal and this calculator finds the smallest whole number of sales that reaches it at your base price, markup and account tier — after the excess markup fee, the platform fee and the $150 monthly fee cap.

Last Updated: October 2026

Built on Redbubble's current Help Center fee rules.

The base price you currently see for this product.

Minimum sales needed this month

50

Smallest whole number of sales that reaches the goal

Gross artist margin

$200.00

Excess markup fees

$0.00

Platform fee

$100.00

Fee cap effect

Not reached

Total account fees never exceed $150 per pay period

Estimated net at that level

$100.00

Planning estimates, not guaranteed earnings. Redbubble assigns account tiers, and its base prices and fees can change by product, country and currency — check your current figures in your Redbubble artist dashboard. Account fees are capped at $150 per pay period. This shows the volume a goal would need — it does not estimate how many sales you will actually get.

All calculations are estimates based on average platform fees. Real profits may vary depending on category, ads, and shipping.

Planning estimates only, not guaranteed earnings. Redbubble assigns account tiers, and base prices and fees can change — confirm current figures in your Redbubble artist dashboard.

Free worksheet for your next step

Turn this calculator result into a plan with a matching worksheet, checklist, or printable resource.

  • ChecklistPrint-on-Demand

    Print-on-Demand Profit Checklist

    A checklist for reviewing base cost, fees, shipping, and margin before listing.

    Open the checklist →
  • TrackerPrint-on-Demand

    Print-on-Demand Monthly Profit Tracker

    Track monthly POD revenue, base costs, fees, shipping, and net profit per product to see exactly where your margin is going.

    Open the tracker →

How to use this calculator

  1. Enter your numbers in each field above — the calculator updates instantly as you type, so there's nothing to submit.
  2. Use your real figures when you have them, or sensible estimates while you're planning. If a field doesn't apply, leave it at zero.
  3. Compare the results, then change one input at a time to see how each lever (price, cost, fees, volume) moves the outcome.

Formula

Monthly net(n) = n × artist margin − min(n × excess markup fee + tier rate × n × artist margin, $150) · Sales needed = smallest whole n where Monthly net(n) ≥ goal (found by search, because the fee cap makes the line bend)

Worked example

Goal: $100 net a month. Illustrative $20.00 base price, 20% markup, Standard account.

  1. Artist margin per sale: $4.00; no excess markup fee at 20%
  2. Platform fee 50% → each sale adds $2.00 to net while below the cap
  3. 49 sales → $98.00 net (short of the goal)
  4. 50 sales → gross $200.00, fees $100.00, net $100.00

Answer: 50 sales a month

How it works

A simple 'goal ÷ earnings per sale' division only works while your fees are below Redbubble's $150 monthly cap. Once the cap is reached, every extra sale keeps its full margin, so the number of sales you need drops faster than a straight line would suggest. This calculator searches whole sales counts and returns the first one that meets your goal, so the answer is never one sale short.

The result is the volume a goal would require. It is not a forecast of how many sales you will get.

How to interpret your results

  • Dollar values are shown per sale, per order, or per item unless a result is explicitly labelled monthly, weekly, or daily.
  • Percentages (margin, ROI, conversion rate) are easier to compare across products and price points than raw dollars — use them when you benchmark.
  • A positive result means you're ahead after the costs and fees you entered. A negative result means the current numbers don't work — change a lever (raise price, cut a cost, lower ad spend) and recalculate.
  • Treat the output as a planning estimate, not a guarantee. Fees, taxes, and conversion rates shift over time — re-run the numbers whenever a key input changes.

Limitations

  • Assumes all sales are one product at one base price and markup.
  • Does not forecast demand or include taxes.

Common mistakes

  • Dividing the goal by retail price instead of by what you actually keep.
  • Forgetting that the platform fee is charged on monthly gross earnings, not just on markup above 20%.
  • Treating the result as an expected sales number — it's a requirement, not a prediction.

Related Guides

Go deeper with plain-English guides on the same topic.

FAQ

How many Redbubble sales do I need to make $100 a month?
It depends on your base price, markup and tier. With a $20 base, 20% markup and a Standard account, about 50 sales — but enter your own figures, because base prices vary by product and country.
Why doesn't the calculator just divide my goal by earnings per sale?
Because the $150 monthly fee cap changes the maths once it's reached. Searching whole sales counts gives the exact minimum.
Does this include the payment threshold?
No. The payment threshold decides when Redbubble pays out, not how much you earn, so it isn't part of this calculation.
Can the goal be unreachable?
Yes — with a 0% markup there are no artist earnings, so no number of sales reaches a positive goal.

Why trust this calculator?

This tool uses standard mathematical formulas and commonly accepted calculation methods, shown openly in the Formula section above so you can verify the math yourself. Results are estimates based on the information you enter and do not account for every individual circumstance. For important financial, tax, legal, medical, or business decisions, please double-check with a qualified professional before acting on the numbers.

What to calculate next

Now check whether a different markup would change that number, and whether your design costs are covered at that volume.

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