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Shopify Resources · Checklist

Shopify Startup Checklist

Launch your first Shopify store with confidence using a step-by-step startup checklist.

Free download. No account required. Email signup is optional.

Best for checking your setup before you publish or sell. Use it with the matching calculator, or print it for planning offline.

Plain-English guides that pair with this resource.

  • Shopify Profit Guide: How To Actually Make Money

    The Shopify profit equation — fees, COGS, shipping, ads, and the real margin you need to survive paid traffic.

    Read guide →
  • How to Calculate Your True Shopify Profit

    What's left after product cost, fees, ads, and overhead — and how to work it out.

    Read guide →
  • How To Price Products On Shopify: Complete Pricing Guide

    A complete 2026 pricing guide for Shopify merchants — cost, competitor, premium, bundle, and subscription strategies with worked examples for physical, handmade, POD, and digital products.

    Read guide →
  • How To Start A Shopify Store

    Step-by-step setup for a profitable Shopify store — niche, products, theme, checkout, shipping, taxes, and launch.

    Read guide →

Free tools to put this resource into practice.

  • Shopify Profit Calculator

    True ecommerce profit after Shopify fees and ads.

    Try calculator →
  • Shopify Conversion Calculator

    Track your Shopify store conversion rate against benchmarks.

    Try calculator →
  • Profit Margin Calculator

    Universal profit, margin, and markup for any product or channel.

    Try calculator →
  • Break-Even Calculator

    Sales needed to cover your startup costs.

    Try calculator →

More worksheets and tools that may help with the same seller task.

  • ShopifyWorksheet

    Shopify Profit Worksheet

    Calculate true Shopify profit after product costs, shipping, payment processing, advertising, apps, and operating expenses.

    View resource →
  • ShopifyGuide

    Shopify Profit Planning Guide

    A complete system for improving Shopify profitability through pricing, conversion optimization, shipping strategy, email marketing, advertising, and monthly planning.

    View resource →
  • ShopifyWorkbook

    Shopify Profit Workbook

    A guided workbook for planning Shopify profit by product, campaign, and month — pricing, costs, ads, and margin in one place.

    View resource →
  • ShopifyTracker

    Shopify KPI Tracker

    Track Shopify KPIs that drive profit — sessions, conversion rate, AOV, repeat rate, CAC, and net margin — in one monthly dashboard.

    View resource →